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Personalized product

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Personalized product

I need to create a store in which the products can be configured by the clients, for example:

https://store.nike.com/us/en_us/product/air-max-2017-id-shoe/?piid=43489&pbid=1034342564

 

I just need the clients to choose the different options and see a preview product image, I do not need the clients to add texts or logos.

What is the right way to make this, configurable products or bundle product?