I'm sure there are a lot of merchants who target multiple countries. Are you using a hreflang tag on your sites? If yes, how have you managed to add it?
Please share your experience.
There is a great module that helps to add alternate tags directly from the admin. It is great since they could be set even by someone without technical skills as well as it is simpler to add them from the admin for someone skilled.
The extension is Magento 2 Hreflang.
Hreflang is a technical solution for sites that have equal (or similar) content in different languages and/or target multiple locations.
Hreflang attribute can be used in multilingual and multi-region site environments.
Helps you to avoid content duplicates and communicate Google about different languages and store views of your website and helps you to improve your SEO rankings.You can add Hreflang tags on your products, categories and all other store pages.
<link rel="alternate" href="http://example.com/" hreflang="en" />
<link rel="alternate" href="http://example.com/en-gb/" hreflang="en-gb"/>
<link rel="alternate" href="http://example.com/en-au/" hreflang="x-default"/>
Here are the guidelines by google
As there are different SEO extensions to manage this, In my projects I came across these extensions
As this is only to manage hreflang tags
As this manages whole SEO for your website
answer helpful? Click Kudos and You can accept it as a solution.