We are starting to work with a new client, and from day one we want to ensure Google Analytics data is tracking correctly.
Within transactions, we have noticed there is quite a big problem which impacts conversion tracking.
Within TRANSACTIONS we should be seeing one transaction for each order on the site, with a corresponding revenue against it.
What we are in fact seeing is a transaction for each order which is perfect (highlighted in green below), but we are then seeing a separate transaction for every single product ordered. Marked in RED below.
So for example, if the site has 3 orders, and in total those orders comprised of 4 products, we are seeing 7 transactions in google analytics. This obviously scews the data.
What we want to see in the above scenario is just 3 transactions.....i.e remove everything in the red box above.
As far as I am aware this is a standard m2 implementation. Currently 2.2.10
Does anyone know what might have been setup wrong and what the best resolution would be?
Many thanks.