How to Monitor Real-Time Traffic & Audience Behavior for a Custom Packaging Website?

[packagingf8169]

Hi Magento Community,

I run a custom packaging business based in the USA, mainly focused on offering Custom Mylar Bags and other personalized packaging solutions for small to mid-sized brands. We serve a variety of sectors including food, wellness products, and retail. Our website is built on the Magento platform and includes several customizable product categories based on size, material, and design.

You can view our site here for reference:  Packaging Forest LLC

I'm currently exploring options to track real-time visitor behavior, such as:

• Location data (mostly U.S.-based)

• Device type (mobile/desktop)

• Traffic sources (search, direct, social)

• Popular product pages

• Active user sessions

I've already implemented Google Analytics, but I'm interested in knowing whether there are any Magento-specific extensions or integrations that provide deeper real-time analytics or dashboards tailored for eCommerce.

If anyone has experience with tools like Microsoft Clarity, Hotjar, or relevant Magento modules, I’d really appreciate your recommendations.

Thanks in advance!

[Ankit Jasani]

Hello @packagingf8169 ,

Assuming you are using open-source and based on that I can suggest to go through below once

https://matomo.org/integrate/

You can find magento specific integrations over above link.

You can review features and benefits and compare with other suggestions and take decision accordingly.

If you are on Adobe Commerce On-premise or Cloud then I can suggest other options too.

Problem Solved? Accept as Solution!

Thanks,

Ankit

[michael6485502]

informative

[albertjohnf83f]

For Magento, you might also want to explore Mirasvit’s Advanced Reports it offers detailed eCommerce insights 7 Brew menu 2025 and works well alongside GA and Hotjar.