Setup Magento 2 GA4 (Google Analytics 4) with GTM

[anilchauhad055]

How to set up Magento 2 GA4 (Google Analytics 4) Ecommerce tracking with GTM? 

I have already followed the steps at https://developers.google.com/tag-manager/ecommerce-ga4#measure_productitem_list_viewsimpressions but no success.

Please help asap.

Thanks in advance.

[LitExtension Expert]

Hi @anilchauhad055,

Please check the documentation here for more information. 

Hope this can help you! Let me know if you need further assistance.

________

If issue solved, Click Kudos & Accept as Solution.

[prashantsi69f6]

There's a great step by step blog on How to Setup Magento 2 GA4?. It can help integrate Google Analytics 4(GA4) in your Magento 2 store via Google Tag Manager(GTM).

[WeltPixel]

We have over 15,000 Magento 2 users using the WeltPixel Google Analytics integration, and gathered a lot of experience with GA in the past 10 years. Based on this experience we released the also the Magento 2 Google Analytics 4 (GA4) extension.

https://www.weltpixel.com/google-analytics-4-ga4-with-gtm-support-for-magento-2.html

We are strongly committed to maintain this integration compatible with all upcoming Magento 2 versions as we did with the UA integration in the past years.

Hope this integration saves you time and gives you valuable data!

[Sanjay Jethva]

@anilchauhad055 

Hello, 

We have developed a Magento 2 Google Analytics 4 Using GTM extension that makes the setup easier for the store owners.

You can check out the extension at https://meetanshi.com/magento-2-google-analytics-4.html

Our seasoned Magento developers have used their extensive coding experience in creating this extension that makes the setup easier with built-in eCommerce event tracking features.

Also, refer to our five-step process for Magento 2 Google Analytics 4 Setup at https://meetanshi.com/blog/setup-magento-2-ga4-google-analytics-4-using-gtm/

I hope this will help you. Hit the Kudos button if you find this solution helpful.

Thanks!

[prashantsi69f6]

We have created a detailed guide to setting up GA4 based on Google's documentation. Please follow this guide https://www.scommerce-mage.com/blog/how-to-setup-magento-2-ga4google-analytics-4.html. Hope this helps, thanks. 

[wigsalonjoe]

Can you recommend a dev team that has experience with this product for MAG 2. My devs tryied to configure and debug to no avail -- it may be that the data in their site has bugs - so now i have begin to think lets get new peeps - experienced peeps - involved - and if there were bugs they will reveal where the first devs might cover up?  joe@wigsalon.com

[chandrasek2c36]

If you’re struggling to get GA4 ecommerce tracking working with GTM on Magento 2, one common reason is missing or misconfigured event pushes. Many merchants simplify this by using solutions like Webkul’s Magento 2 Google Tag Manager extension, which helps automatically handle ecommerce events without manual tweaks. Make sure your GTM container has the right triggers and GA4 tags set up, and the extension can help bridge any gaps in tracking product impressions, add-to-cart, and checkout actions.

You may also check the guide here: https://webkul.com/blog/how-to-setup-ga4-google-analytics-for-magento-2/ to ensure all steps are correctly implemented.

[jenifferpada96]

Double-check your data layer mapping, that’s usually where GA4 setup issues come from kind of like organizing free sonic coloring sheets so everything lines up correctly.