@daim2k5 I would start with these two posts from Sherrie about What and Why
https://community.magento.com/t5/Magento-Association/What-is-the-Magento-Association-so-far/gpm-p/97918#M1
https://community.magento.com/t5/Magento-Association/Notes-from-Chicago-s-Brainstorm-Session-June-7th/gpm-p/98539#M18
Then I would look at what the Drupal Association (And other associations do)
Drupal Association
Who we are
Board Election 2018
What we do
Support our work
Members
Supporters
Media Kit
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Association blog
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The Drupal Association is dedicated to fostering and supporting the Drupal software project, the community and its growth. We help the Drupal community with funding, infrastructure, education, promotion, distribution and online collaboration at Drupal.org.
Now pretend we replace some words
"We help the Magento community with funding, infrastructure, education, promotion, distribution and online collaboration at Magento.org"
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