I am using Magento to build a retail website for my business, however, I am experiencing some performance issues because I can't optimize page load times. In addition, we don't have a magento 2 developer on staff; if I want to develop robust features for my website, should I hire a Magento specialist or agency?
You can optimizing your magento 2 store's performance by various methods, some of them may not include developers involvement:
1. Selecting Reliable Hosting: Choose a reputable hosting provider preferably Managed Magento Hosting for consistent performance. Managed Hosting provider will manage your server technicalities and help make your site's performance more reliable.
2. Server Compatibility: Ensure your server aligns with Magento 2 requirements, including PHP version, compatible database, web server, and memory.
3. Image and Media Optimization: Optimize images using compressors like TinyPNG. Implement lazy loading and use the WebP format for faster loading.
4. Reducing HTTP Requests: Minimize requests by merging and minifying JS/CSS files. Prioritize loading essential CSS for faster rendering.
5. Managing Extensions: Evaluate third-party extensions' impact on performance. Remove unnecessary ones and seek faster alternatives.
6. Caching and Content Delivery: Enable built-in caching, consider Varnish and Redis for backend caching, and use CDNs for global content delivery.
7. HTTP/2 Implementation: Transition to HTTP/2 for faster page loads, security, and efficiency.